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AFTERGLOW
AFTERGLOW
A contemporary skincare brand celebrating thoughtful rituals, natural simplicity, and the beauty of everyday care.
A contemporary skincare brand celebrating thoughtful rituals, natural simplicity, and the beauty of everyday care.
Client
Afterglow Skincare
Year
2026
Client
Brand Identity, Packaging Design, Art Direction, E-commerce Design
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Project Overview
Project Overview
Afterglow is a skincare concept centered on the small rituals that bring a sense of comfort to everyday life. Its identity combines a modern approach to beauty with a warm, approachable personality, creating a brand experience that feels considered rather than complicated.
Afterglow is a skincare concept centered on the small rituals that bring a sense of comfort to everyday life. Its identity combines a modern approach to beauty with a warm, approachable personality, creating a brand experience that feels considered rather than complicated.
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The Challange
The Challange
The skincare market is highly saturated with visual identities that often communicate similar promises. Afterglow needed a distinctive direction that could feel fresh, credible, and visually recognizable while keeping the products at the center.
The skincare market is highly saturated with visual identities that often communicate similar promises. Afterglow needed a distinctive direction that could feel fresh, credible, and visually recognizable while keeping the products at the center.
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Our Approach
Our Approach
We developed a clean and expressive identity using refined typography, thoughtful packaging compositions, and a warm visual palette. The art direction focuses on natural textures, product details, and intimate moments that reflect the brand's philosophy.
We developed a clean and expressive identity using refined typography, thoughtful packaging compositions, and a warm visual palette. The art direction focuses on natural textures, product details, and intimate moments that reflect the brand's philosophy.
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Project Gallery
Project Gallery
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The Result
The Result
Afterglow now has a clean, warm, and instantly recognizable identity. From packaging to art direction, every touchpoint reflects the brand’s philosophy of thoughtful rituals and natural simplicity.
Afterglow now has a clean, warm, and instantly recognizable identity. From packaging to art direction, every touchpoint reflects the brand’s philosophy of thoughtful rituals and natural simplicity.
NEXT WORK
NEXT WORK